Discovering The Dubs

The California-based co-founders of the multimillion dollar plant-based, whole-food supplement company, Amazing Grass, share their remarkable story of entrepreneurship in the face of the unknown. Nearly twenty years ago, the two co-workers ditched their desk jobs at a start-up tech company to break into the ruthless health and wellness- relentlessly sharing their truth that harvested wheat grass could change lives. We get into what those initial bootstrap days looked like, how they knew their idea would work, a few trial and errors, and what lies ahead for Amazing Grass. 

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